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Player Location Check - Geolocation for Online Gambling

Liliana Costache
Written by Liliana Costache
This guide is suitable for beginner players. Beginner Percentage of users that found this guide helpful. 97% Estimated reading time based on the average reading speed. 10 Min
Player Location Check - Geolocation for Online Gambling

Online gambling is a multi-billion dollar industry and growing. Player location check became vital with the rise of online sports betting and online gambling. In general, the need for technology that ensures you to comply with federal and state regulations has also increased, so player location check is vital.

Before lawmakers approved online gaming, they wanted to make sure that operators could know exactly where their customers were placing their bets, and that they would exclude anyone outside their state borders.

This would ensure that no interstate commerce occurs in violation of laws and that no gambling takes place across state lines where online gambling may not be permitted. That's where geolocation comes in.

What is Geolocation?

Geolocation is a technology that helps pinpoint a person's position as accurately as possible. There are several methods to achieve this: either by capturing the player's IP address or by triangulating their location via the WiFi signal.

Keep in mind

Geolocation can only take data from your mobile device, computer, or smartwatch. If you leave your phone in the car and you go for a hike, geolocation will only register the location of your phone, that's in the parking spot, and not the location of you while hiking.

Now that we're clear, in the WiFi case it is about the WiFi Positioning System, also abbreviated WPS, WiPS, or WFPS.

This is overall a geolocation system that functions as your average GPS, but it uses wireless access points instead of satellite navigation.

geolocation wifi online gambling

It is clear that geolocation is about the geographic location of individuals, or rather their mobile devices. In connection with the online best casino apps that pay real money, it is about determining the location of customers. 

The technology can specifically record your coordinates from every point, it registers them and uses them to provide you with you accurate info on your device.

Accordingly, it is possible to locate the current geographic location of objects such as your cell phone or an internet-connected device at home. 

The term geolocalization summarizes the process of geographical localization of Internet-enabled devices and the specifically determined geographical location.

How Does Geolocation Work?

We all use geolocation in one way or another. For example, that cool image that you posted on Instagram from your holiday and tagged it? The app used geolocation to find the location you used when posting.

Geolocation is a part of our mobile daily lives, but also companies make high use of it, mainly by making sure that when you use their platforms, the online user experience is nice and smooth.

It can be accurate within 2 to 3 feet. When on a mobile device, it can be tracked via GPS or through a combination of cell tower data, WiFi signals, and Bluetooth signals.

Why is Player Location Check Necessary?

When it comes to online gambling, ensuring geolocation accuracy is really important. Operators must ensure that people gamble only within jurisdictional limits set by regulators.

All states that have legalized online sports betting and online gambling require players to play within the authorized state. To determine if the player can play, it is necessary to determine their exact physical location through geolocation.

Regulators have also set additional limits within state borders as required by the enactment of legislation or leveraging geolocation technology for taxation where rates vary by location within a state.

Geolocation uses a combination of software and hardware designed to fence devices in or out of permitted usage areas. Leaving the geofenced border you will not be permitted to play your favorite games online.

If operators don’t comply with all geolocation regulations, they can face severe fines and penalties and even risk their license.

What Is a Geolocation Plugin?

A geolocation plugin is a plugin that has to be installed so the casino of your choice can verify your location. The plugin is available on desktops and laptops that run on iOS, Android, or Windows operating systems.

This plugin needs to be downloaded and installed on your computer for the site to be able to track your IP address. Some computers may have a firewall attached that will prevent you from installing the plugin and you may not be able to play at the online casino.

However, if you choose to play from your phone using an app, you don’t need to install the plugin as it’s automatically installed at the same time the casino app is being installed.

What if the Geolocation Plugin is Not Working?

If you are having trouble with your geolocation plugin, please follow these easy steps:

  • Uninstall the plugin and download the newest version
  • Clear your cache
  • Restart your phone
  • Go to Settings and make sure your location is turned on

How to Allow Player Location Services on Your Phone

android logo

For Android:

  1. Go to settings
  2. Select location
  3. App permissions
  4. Track down the online casino app
  5. Click on ‘’Allow all the time" or ‘’Allow only while using this app’’

 ios logo

For iOS - iPhone, iPad, iPod:

  1. Go to settings
  2. Select Privacy
  3. Select location services
  4. Find the app and click confirm

Fixing Geolocation Troubleshooting on Laptop or PC

Unlike a mobile that uses built-in GPS, a PC uses WI-FI to verify your location. In this case, you need a strong WI-FI signal for the site to be able to correctly track your location. 

However, if you live near the border or the ocean, you might be assigned an IP address that isn’t assigned within the legal gambling jurisdiction. If you are having difficulties with player location verification, you might want to consider a geolocation plugin.

How to Allow Geolocation on your PC

  • Open Chrome on your laptop or PC
  • Look for the menu icon at the top, then click Setting
  • Under the ‘’Privacy and security’’ click Site settings
  • Click location
  • Click on ‘’Sites can ask for your location’’

Geolocation Expired - What to Do?

In case you get the geolocation expired error, you will have to leave the application, reload and confirm your location again. 

In some cases, you might have to restart the phone and also clear the cache. If you are playing from your mobile, you might be forced out of the game if your player location check expires.

Common Casino Geolocation Error Messages 

If the player location check is not working you might stumble upon these messages:

  • Mobile casino geolocation failed
  • Region fetch failed MGM
  • Casino geolocation failed
  • Player location check unable to verify location
  • Geocomply player location check
  • Casino location check not working

Fixing Geolocation Errors on Mobile

If mobile casinos can’t verify their location, you will usually get an error message on your mobile. If that is the case, you don’t need to panic because nine out of ten, it can be fixed.

Some casinos have better location services than others, so we recommend you do a little research before choosing an online casino. If you have trouble fixing geolocation errors, follow these steps:

  1. Check if the state you are in has made online gambling legal
  2. Make sure that your location service is turned on and if you’re using an app make sure it has permission to use your location
  3. If you have your location enabled and still doesn’t work, try logging out of the site and logging back in
  4. Restart your phone and check your location services after turning on your phone
  5. If the site is still not able to verify your location, talk to customer support and explain the problem

Best Online Casinos with Location Services

As we mentioned above, some casinos offer better player location service than others. If you’re looking for the best online casinos that offer great location services, look no further. 

We offer a huge collection of casinos that will satisfy even the most demanding players!

Geolocation as a Marketing Tool

Behavioral analysis is closely linked to marketing and player protection and has become widespread in the gambling industry. 

In the past, people used data analysis to calculate odds in sports betting, but operators can now use it to track player movement and behavior. 

Location-based technology is here to stay, and gambling operators will use these technologies in every way possible. One of these ways is target marketing. 

It is up to all stakeholders, including gaming regulators, to monitor how geolocation is used today and in the future.

Bypass Player Location Verification?

The thought of gaining access to a no deposit bonus online casino with a VPN is tempting. With a good VPN provider, it is possible to simulate a physical location in a state.

Provided you manage to log in and verify your residential address, which eventually has to be registered in the country, it is theoretically possible to use legal online casinos outside of the legal borders. 

However, it is not advisable to do so, since the use of a virtual private network is always prohibited in the terms and conditions.

And beware, if you are caught by a technical glitch, you may lose your account as you will be banned and potential winnings will be annulled. 

The Future of Geolocation

Just as the regulatory landscape in online gambling has evolved, so did the technology for geolocation. Back in the day, players simply had to state their location in order to gamble online.

Geolocation for gambling became vital for identifying a player's location and deciding whether he is located in a legal jurisdiction. Player location will only get better and more precise and we can expect more and more operators to come up with state-of-the-art technology in this field.

It behooves everyone in the industry to keep up with the latest technology trends, device updates, and governance requirements regarding casino geolocation as new uses for the technology are envisioned.

Final Thoughts 

Having casinos know your location while you place winning bets, is a good thing. Your online and financial safety depends on it, after all!

Of course, if you have any questions about it, we are open to discussion. We actually enjoy talking with our cool community.

A little secret is that knowing more about gambling might, probably, give better chances of winning.

Wait no longer - Our ultimate online casino guides section is here to share all details with you. Go read them, then feel free to try the FREE to play casino games. Our fine selection awaits you!


Player Location Check FAQ

If I’m using a VPN will I be able to play at an online casino?
No. Player location services will not be able to indicate your location, therefore you will not be able to use the site.
Geolocation services are tracing me outside the border. What should I do?

Sometimes, when you are close to the ocean or border you might be assigned an IP address that isn’t assigned within the legal gambling jurisdiction.

You can try to restart your location services or download a special plugin.

Do I need a strong WI-FI signal for the site to be able to pinpoint my location?
Yes. Your Wi-Fi signal has to be strong so the operator can correctly triangulate your location.

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Liliana Costache

Liliana Costache

Online Gambling Content and Localization Manager

About Liliana Costache

  • Over 10 years of experience in the iGaming industry of which 5 years as a Content Manager;
  • Certificate of competency in German, Swedish, and EU Gambling Regulatory Framework by the iGaming Academy;
  • Over 15 years of expertise in crafting engaging and SEO-optimized content;
  • 25+ years in translation and localization.

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